eCommerce Manager or Specialist


Salary:

¥5M - ¥8M / annum

Location:

Tokyo 23 wards

Date posted:

September 19, 2019

Employment type:

Permanent

Job reference:

06940-0011150571-BT

Specialisation:

Digital marketing and sales


Description

Overview:


Global Fashion Brand - Globally well establish for over a century


Duties and responsibilities:
- Online Store Management: Analysis of daily sales of products, analysis of Web trends and KPIs to optimize product selection and site design and propose improvements
- E-Commerce planning and implementation of sales plans, budget management and achievement of sales, KPI and profit targets
- Utilize e-commerce site customer profile and purchasing trends, competitive information analysis and other brand e-commerce sales trends to formulate and execute plans to effectively reflect on sales
- Report product sales to Japan CEO and participate in head office meetings
- Planning and implementing promotional events on the E-Commerce site in collaboration with Marketing Dept
- Product information creation and input, product image / text processing, SNS, e-mail magazine content / image creation and distribution
- Online brand initiative and project localization
- Support for MD Dept to optimize online site product selection and management
- Digital marketing: In collaboration with HQ's Digital Marketing team and agencies, traffic acquisition & search engine strategy (SEM, SEO, affiliation, paid social, display, Programmatic), retention program (email campaign, remarketing) .
- Monitor Japan online websites and department store brands, and manage compliance with brand guidelines



Tokyo

Ote Center Bldg, 22F
1-1-3 Otemachi
Chiyoda-ku, Tokyo
100-0004
jp
+813 5219 6633
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