Marketing Director


給与:

¥1000万 - 1500万 / 年間

勤務地:

東京

投稿日:

3月 13, 2019

雇用タイプ:

正社員

リファレンス(案件番号):

10892489-BT

専門分野:

デジタルマーケティング&セールス


Description
Overview:
Marketing Director NEEDED for a multinational luxury goods company!


More about the Role:
•Develop and nurture the client base to secure growth of the business in line with our corporate strategy:
•Plan annual activities and initiatives, working closely with President and Corporate Client Development team overseas
•Optimize ROI and results through training, tracking, and effective execution
•Manage the client development budget
•Lead the Client Development team which consists of Client Development (CRM), Client Event, VIP Relations, and Digital Marketing

Develop and implement personalized client marketing strategy including:
•Analysis of client information and development of key performance indicators
•Targeting: retention, optimization/upgrade, recruitment, and reactivation
•Application of marketing action plans both at the corporate and boutique levels

Plan and implement personalized non-media marketing activities including:
•Client events
•Client treatment programs
•Sales promotional events
•Trunk shows

Plan and implement personalized digital marketing activities for client including:
•Social media presence
•Web, SEO/WEM and digital advertising
•Measurement and reporting of digital marketing campaigns

To promote and foster our culture at both corporate and store levels:
•Close collaboration with overseas members, PR, Media Buying, Retail and third parties to achieve objectives
•Establish a network of client development specialists at retail boutiques though training, coaching and nurturing
•Encourage the usage of an online CRM system at boutiques to ensure that the quality of data is reliable

More about the Successful Candidate:
•Experience and understanding of retail business and familiarity/ adaptability to luxury/ brand business
•Experience in leading a marketing team including digital and CRM
•Experience in personalized and targeted communication strategy development and management
•Experience in event development and management
•Experience holding team managerial responsibilities
•Experience working for multinational companies
•Able to communicate in both English and Japanese

What’s On Offer:
•Work with a globally recognized luxury brand with an exceptional reputation
•Excellent career growth opportunities, locally and globally!
•An attractive compensation package




東京

東京都千代田区大手町 1-1-3
大手センタービル 22F
大阪, Tokyo
100-0004
jp
+813 5219 6633
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